About the building
Boulevard Point delivered in March 2020 — pre-pandemic completion, just before the global property cycle reset. The single-tower configuration with 297 apartments gives the building a more contained community feel than multi-tower complexes like The Residences or The Lofts. The 4-bedroom penthouses on upper floors add a premium-tier inventory layer that newer Emaar mid-tier buildings (Burj Crown) don't carry.
- Master + project developer: Emaar Properties
- OA management: Emaar Community Management
- Construction completion: March 2020
- Tower height: 68 storeys
- Total apartments: 297
- Plus: 4-bedroom penthouses
- Adjacent to: The Address Fountain Views complex
Where Boulevard Point sits in the Emaar lineup
Within Emaar's Downtown lineup, Boulevard Point occupies the upper end of mid-tier — above Burj Royale, Burj Crown, Forte (in price-per-square-foot terms) but below the Address-branded towers. The 4-bedroom penthouse inventory is unusual at this tier and gives the building a stronger end-user appeal than yield-led mid-tier alternatives. Pricing reflects all of that: above mid-tier, below brand-tier.
Why "Boulevard" matters
Boulevard Point's direct frontage on Sheikh Mohammed Bin Rashid Boulevard puts it on Downtown's primary residential and pedestrian artery. That positioning matters for tenant demand (walk-out-the-door access to Boulevard cafés, retail, and Burj Park), short-let demand (Boulevard adjacency is a strong selling point on listing platforms), and capital character (the Boulevard's evolving identity as Downtown's spine supports long-run pricing).